Amazon says ebooks outsell print books

Amazon says ebooks outsell print books

“Amazon has revealed that UK consumers are buying more ebooks for its Kindle reader than print books on its retail website

Amazon, who manufacture the Kindle reader, say that the retail website has sold 114 ebooks for every 100 printed books, and that this number includes the sales of harcover and paperback books where no Kindle edition is available.

The site also reports that consumers who have bought a Kindle by four times the amount of books they did prior to owning the device.

Kindle EU vice president, Jorrit Van der Meulen said: “Customers in the UK are now choosing Kindle books more often than print books, even as our print business continues to grow. We hit this milestone in the US less than four years after introducing Kindle, so to reach this landmark after just two years in the UK is remarkable and shows how quickly UK readers are embracing Kindle.”

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